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Village board to choose Saranac Lake 6er brew

March 11, 2013
By staff (adenews@adirondackdailyenterprise.com) , Adirondack Daily Enterprise

SARANAC LAKE - Mayor Clyde Rabideau and the village Board of Trustees will visit the Blue Line Brewery after their meeting tonight to pick what will become the official "Saranac Lake 6er" beer.

The "6er Beer" to be brewed at Saranac Lake's newest and only brewery is part of the promotion strategy for the Saranac Laker 6er concept the village unveiled last month. The program encourages visiting hikers to climb six mountains in the Saranac Lake area: Mount Baker, Haystack Mountain, McKenzie Mountain, Scarface Mountain, Ampersand Mountain and St. Regis Mountain.

The village is licensing its recently developed and trademarked Saranac Lake 6er logo to Saranac Lake vendors of beer, food, apparel and gear, all of which will be locally made and marketed.

The village, in a press release, said the chosen 6er beer will be bottled in one-gallon "growlers" that will sport the 6er logo. Based on comments posted on the Saranac Lake 6er Facebook page, the village said most hikers prefer an IPA, or Indian Pale Ale.

The 6er program officially kicks off on May 25, the first day of Memorial Day weekend, and continues indefinitely. Registrants will start at Berkeley Green, and the first hiker to return and ring "The 6er Bell" that will be erected in the park will become Saranac Lake 6er Number 1.

All finishers can apply to the village for certification and receive a patch and bumper sticker, featuring the new 6er logo, and their official number, which is given in order of application receipt.

For more information about the program, visit www.facebook.com/SaranacLake6er.

 
 

 

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