LAKE PLACID - A Plattsburgh furniture store could receive a citation from the village of Lake Placid for violating a local off-premises advertising law.
Wendell's Furniture, which also has stores in Vermont, hired someone to post orange flyers throughout the village on Saturday advertising an open house at the store. The flyers quickly attracted the attention of village Mayor Craig Randall, North Elba town Supervisor Roby Politi, town Councilman Bob Miller and North Elba town attorney Ron Briggs. All four contacted the Plattsburgh business separately to inform them of the code violation.
"The Mayor and Town Supervisor have both contacted Wendell's Furniture about the signs posted in the village," Randall wrote in a Facebook post Saturday. "The signs are being retrieved and they have been advised this violates village/town codes. The owner has apologized and stated he recognizes Lake Placid as an attractive market."
At a village board meeting Monday night, Randall said the flyers upset many business owners and residents.
"This is not the first time this has happened," the mayor said. "It actually happened two weeks ago over Thanksgiving. Those, (Code Enforcement Officer) Jim Morganson picked up and put in the dumpster. But apparently, he didn't take any other action that I'm aware of."
Randall said he told Morganson that if the flyers violated the off-premise advertising law within the joint village-town code, it was "appropriate for (Morganson) to issue some form of citation.
"And if there's a fine associated with that, I think that would be just good," Randall said.
Randall said he spoke with the store's owner over the weekend.
"He said, 'Well, we outsource this to a company that does this sort of thing,'" Randall said. "And I said, 'Well, for your information, it is a violation of our codes, you're not allowed to do that.' His company should know that and should certainly take the opportunity to check before they do it."
The Wendell's Furniture flyers also prompted a discussion among trustees regarding blue signs, reminding people to get flu shots, that are placed in areas near some local pharmacies, including at the Cold Brook and Outpost plazas. Randall said he believes those signs may also violate the off-premises advertising code.
Village attorney Janet Bliss noted that any sign located within the village or town must be approved by the joint review board.
"We have a sign ordinance," she said. "The sign ordinance applies to all properties within the community."
Contact Chris Morris at 518-891-2600 ext. 25 or firstname.lastname@example.org.