SARANAC LAKE - Three-time Winter Olympian and Vermontville native Bill Demong is doing television and Web commercials for Alka-Seltzer Plus, the official cold medicine of the U.S. Ski Team.
"During the ski season, the U.S. Ski Team can't afford to be taken down by an all-over achy winter cold," the Web site reads.
Alka-Seltzer Plus will be advertising from Jan. 16 to 19 at the Nature Valley Freestyle Cup in Lake Placid.
Demong, who has been on skis since he was a small child, set a new American record in 2008, finishing third in the season-long overall FIS Nordic Combined World Cup standings. Just a few days ago, Demong finished second in World Cup Nordic combined competitions in Schonach, Germany. He has overcome several injuries in his career, including a near-fatal swimming pool accident five years ago and a bicycle accident last year that required stitches.
Lyndsie Vonn, a World Cup champion from Minnesota, is also featured.
Contact Nathan Brown at (518) 891-2600 ext. 26 or firstname.lastname@example.org.